China's BYD to launch first electric pickup truck this year in latest challenge to Tesla, Ford

BYD is planning to launch its first electric pickup truck this year, intensifying competition with global auto firms. The Chinese giant showcased pictures of the truck covered in orange and blue camouflage, offering little detail about its appearance. The aim is to rival popular models such as the Ford Ranger, F-150 Lightning, Toyota Hilux, and Tesla Cybertruck.

BYD is set to introduce its inaugural electric pickup truck later this year, amplifying its competition with major global auto manufacturers. The Chinese company revealed images of the vehicle camouflaged in orange and blue, leaving out specific information on its exterior and interior. The pickup truck aims to directly compete with established models like the Ford Ranger, F-150 Lightning, Toyota Hilux, and Tesla Cybertruck.